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Our Audience Engagement is Off the Charts!

We outperform top publications, with 2-5x higher engagement than The New York Times, WSJ, and The Economist.

Gabriel Cohen
2 min read
Our Audience Engagement is Off the Charts!

Latinometrics started as a project by two friends (and second cousins) to visualize Latin America's potential through compelling data stories. Both of us returned home to Mexico after a career in Analytics and International Relations, searching for a new challenge. We found a lack of quality, data-based content about Latin America and decided to combine our skills to create a newsletter that fills that void.

We both committed to six months of weekly content creation and simply seeing where we landed. The journey so far has been unbelievable. Our audience has grown to include recognized CEOs, investors, policymakers, entrepreneurs, and top professionals interested in the region.

Last week, while playing around with LinkedIn Analytics, we noticed that the platform lets us compare our page's engagement with 'competitors'. We compared ourselves to some of the top media companies on the platform, and what we found left us speechless: Our average engagement per post is way above some top business publications.

Hopefully, we'll have some good news to share with you soon. Thanks for being here and for engaging with our data stories. 💙

Instead of a typical job post, we want to share an excellent resource for founders. Kate Kiewel published the most comprehensive directory of +200 Venture Capital funds investing in LatAm. If you plan to launch a startup, that’s a super valuable list. Kate also has a newsletter where she talks about the VC world in the region; you can subscribe here:

Kate's Newsletter

Hiring Managers: Reply to this email if you’d like to feature an open role in our newsletter.