Latinometrics ← All Charts

Win your industry with content

We turn your expertise into impossible-to-ignore, influential data stories, distributed to 300K+ business leaders. Content agencies create files. Media companies sell impressions. We do both.

BOOK A STRATEGY CALL

See if there's a fit in 15 minutes

The LatAm thought leadership gap

Every option forces a tradeoff. Until now.

Hire a content agency

Great content, but you're left finding distribution yourself. Most LatAm content never reaches decision-makers.

Distribution not included

Buy media impressions

Guaranteed reach, but you're paying for eyeballs, not engagement. Banner blindness is real.

Impressions ≠ influence

Build in-house

Full control, but it takes 2+ years to build an audience from scratch. And LatAm talent is hard to find.

Time you don't have

There's a better way.

Your expertise, amplified

We turn a 60-minute briefing into data stories that reach 300K+ decision-makers.
Your team's expertise is the raw material—we handle everything else.

60 minutes

Strategy session

We learn your expertise, goals, and audience. You share what you know—we identify the story.

We handle

Data + narrative

We source the data, build the narrative, and design the visuals. You review and approve.

2-3 weeks

Published + distributed

Your story reaches 300K+ decision-makers across LinkedIn, Twitter, Instagram, and our newsletter.

We adapt to how you work.
Some partners hand us a dataset and let us run. Others prefer close collaboration on every detail.
Either way, you retain full approval before anything goes live.

*All stories must be grounded in credible, verifiable data. We don't publish promotional pieces.

Time from your team: 60-90 minute strategy session. We handle the rest.

Content that delivers results

Examples from our portfolio

Fintech chart example — Mercado Pago goes from payments app to banking force
Fintech

Mercado Pago goes from payments app to banking force

Banking chart example — JP Morgan elevates its private bank expertise
Banking

JP Morgan elevates its private bank expertise

Media & Policy chart example — Netflix & IDB influence culture with film industry economics
Media & Policy

Netflix & IDB influence culture with film industry economics

AgTech chart example — Kilimo wins policymakers with water conservation insights
AgTech

Kilimo wins policymakers with water conservation insights

Finance chart example — Monitor Deloitte reaches Mexico's banking executives
Finance

Monitor Deloitte reaches Mexico's banking executives

Banking chart example — Banco Popular earns trust for big investments by telling the story of DR's tourism sector
Banking

Banco Popular earns trust for big investments by telling the story of DR's tourism sector

Three ways to work together

Choose the option that fits your goals and budget

Data Story + Distribution

Test

$4,500

What you get

1 co-branded data story + social media kits

Expected reach

100K–300K impressions

Best for

Testing fit, validating the approach

Example

"State of Fintech Inclusion in LatAm"

Most Popular
Thought Leadership Campaign

Build

$18K–$25K

What you get

4-6 piece campaign + full distribution

Expected reach

500K–1.5M impressions

Best for

Events, launches, market entry

Example

"LatAm Nearshoring Report—5-chart series with executive summary and press assets"

Annual Partnership

Scale

$25K+

What you get

Ongoing content + distribution + lead capture

Expected reach

Consistent executive presence

Best for

Always-on thought leadership

Example

"Become the category reference with 8-12 pieces/year and priority distribution"

All options include

Custom design
Social media kits
Revision rounds
Performance reporting
Full content ownership

Who sees your content

Your data stories reach the decision-makers who shape Latin America's business landscape.

300K+

Total audience

Across all platforms

5.5K+

C-suite executives

CEOs, CFOs, CMOs

64%

Senior-level

Directors & above

By Seniority

C-Suite / Founders 22%
VP / Director 42%
Manager / Senior 28%
Other 8%

By Industry

Finance & Banking 31%
Technology 24%
Consumer & Retail 18%
Consulting & Professional Services 15%
Other 12%

Primary markets: Mexico, Brazil, Colombia, Argentina, Chile, and the US-based LatAm diaspora.

Our audience is concentrated where LatAm business decisions are made.

Questions buyers ask

Everything you need to know before we talk

What if we already have a content agency?

Great—we're not here to replace them. Content agencies create excellent material, but distribution is a different skill set. We're a distribution partner with content capabilities. Many clients use their agency for brand content while we handle thought leadership that requires guaranteed reach to decision-makers.

How do I prove ROI to my CFO?

We provide engagement metrics, reach data, and lead attribution for every piece. More importantly, we help you frame thought leadership as a multi-use asset: the same content gets used in sales decks, investor materials, PR, and internal communications for 12-18 months. One piece, many applications—that's the ROI story.

How does this compare to sponsoring WSJ or Bloomberg?

Sponsoring major media gives you impressions for a week. We give you ownership of the narrative plus 2-5x the engagement at a fraction of the cost. A $50K WSJ sponsorship gets you one week of visibility. $25K with us gets you 5+ pieces of content you own forever, distributed to 300K+ decision-makers who engage at rates traditional media can't match.

How much time does this require from our team?

60-90 minute strategy session. We handle everything else—research, data, design, distribution. You approve before publication. Some partners prefer close collaboration; others hand us a dataset and let us run. We adapt to how you work.

How long does each piece take?

2-3 weeks from kickoff to publication. We've streamlined our process to move fast without sacrificing quality.

Do we own the content?

Yes—full commercial license upon completion and payment. You can use it however you want, forever. Sales decks, investor presentations, website, social media—it's yours.

Can you work with our compliance/legal team?

Absolutely. We've navigated J.P. Morgan's approval process and work regularly with legal teams at financial institutions. We know how to get content approved.

See if we're a fit in 15 minutes

Here's what happens:

1 You tell us your goals
2 We show you relevant examples
3 You decide if it makes sense to continue

No pitch deck. No pressure. No obligation.

What services are you interested in?

Prefer email? hola@latinometrics.com(We respond within 24 hours)