Line graph comparing Google Search Volume for "Coco" and "Encanto", showing "Coco" generated significantly higher search interest | Sources: Google Search Trends, Latinometrics
Disney's Encanto is a Global Hit, But Not as Much as Coco

Disney’s new animated film, Encanto, has received positive feedback from film critics and audiences alike. The movie is about a family from Colombia who lives in a magical house and has extraordinary gifts. The visuals are stunning, and the storyline is phenomenal.

Despite its immense success, Encanto hasn’t reached the popularity of Disney Pixar’s 2017 Coco, according to Google Trends. The plot of Coco takes place during Mexico’s “Día de Los Muertos.” Our chart shows its enduring impact: global interest has continued to peak yearly around the holiday (Nov. 1) since its release.

With a worldwide box office of $807M, Coco sits as Wikipedia’s #20 highest-grossing animated film of all time. On the other hand, Encanto has so far grossed $222M at the box office. However, Encanto was released during a different era: post-COVID, and with the option to stream on Disney+.

Directed by Byron Howard and Jared Bush, the movie features the voices of Latin stars Stephanie Beatriz, Olga Lucía Vives (Spanish version), and Maluma. It includes songs written by Lin-Manuel Miranda and sung by Carlos Vives. With such a cast, some have even admitted breaking into tears while watching. Disney once again shined a light on the magic of Latin American culture for all the world to see.

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